A communications, content, and branding studio, we craft bespoke brand stories and tailor unique identities.
This phase involves heavy and extensive research, including in-depth interviews conducted with the client and relevant parties.
At this stage, we filter the information collected, and garner relevant insights.
Here, the information that was garnered and distilled is expanded upon with ideas.
Based on the ideas generated, a creative brief is now drafted for the client, with multiple options provided.
Here, the execution of the proposal occurs. Along the way, the client is informed of the progress, with changes and alterations shared and discussed.
Measure & Refine
Like any good seamstress or tailor, fine tuning is always done to ensure that the fit is right, ensuring the best result for the client.
Like all good suit makers, we understand our clients’ background and ascertain their needs before embarking on creation.
In general, our services include:
In a time where information is plentiful and everyone is empowered to create, the relevancy of content is challenged.
We focus on content marketing, both physical and digital. From on-the-ground and digital campaigns, to social media content and management, we adopt different approaches to tell our client’s story.
Besides communicating a unique story that stays true to the brand, our key considerations are filling the gaps of the marketplace and understanding shifting wants and needs.
Public Relations & Events
An integral part of any brand, public relations enables our messages to be communicated across different platforms to reach our target audiences. We hope to bridge the gap between traditional and new media.
We believe in relationships that are genuine, sincere and open, built over time and trust.
We also organise and host events, some of which include fashion previews, exhibition launches, food tastings, and workshops.
Branding & Communications
We believe in crafting unique identities that stay true to a brand’s values and resonate with people.
Empathy is at the heart of our approach.
Some of our services include creating brand stories, marketing campaigns, language and tone for copy, logos, collaterals, and websites.
A compelling and effective medium that is now ubiquitous with our lives, we believe in the power of video to inform, inspire and influence.
From documentary-style videos, to campaigns and short films, videos are crafted to suit the specific needs of our clients.
UNIFORM invited and hosted various creatives and tastemakers at the grand reopening of Audemars Piguet’s flagship boutique.
HEINEKEN x SHENTONISTA — #MODERATEDRINKERSWANTED
In this collaboration with Heineken, we feature 10 personalities who believe in drinking within your limits for our first night-time campaign.
UNIFORM was engaged as the PR agency for Nosh and hosted the media for a tasting session for Noshery, an all-day dining café and a weekend brunch spot that hopes to offer diners an escape from the hustle and bustle of life.
The latest member of Nosh’s family of spaces, Noshery is a café by day, bar by night that focuses on delivering a solid, wholesome, weekday lunch, artisanal coffee and a decadent brunch.
CAMP KILO CHARCOAL CLUB
UNIFORM was engaged as the PR agency for Camp Kilo and hosted the press for a tasting session, and co-organised and hosted the official launch party.
CAMP KILO CHARCOAL CLUB
Camp Kilo is a roast joint with some of the tastiest, heartiest meats in town, but it’s also an escape from the everyday. Open, outdoor seating brings diners close to the serene nature of Kallang’s riverside, making for a perfect slow weekend.
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