BROWHAUS x SHENTONISTA: #BROWHUNT CAMPAIGN

This three-part campaign saw us working with Browhaus to search for a new face that would best represent them. Over the course of three months, we photographed 12 ladies in total, and also ran two online voting competitions.

SHENTONISTA Project and UNIFORM Production
For Browhaus

See all posts from the collaboration here.

OVERALL WINNER

In the final part of this campaign, we interviewed and photographed Browhaus’ final #Browhunt winner, Saffron, who created her own makeup look using Browhaus’ products. As the winner of Browhaus’ Instagram contest, in which members of the public could upload selfies of themselves which they thought best represented Browhaus, under the hashtag #Browhunt, Saffron won prizes from Browhaus, Spa Esprit, and Strip, and will be the face of Browhaus in its upcoming campaigns. Saffron was also photographed in Orchard Road, rounding off this three-month campaign.

SHENTONISTA Project and UNIFORM Production
For Browhaus
Featuring Saffron.

See all posts from the collaboration here.

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OVERALL WINNER

BEHIND-THE-SCENES

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ON-THE-GROUND CAMPAIGN

In the second part of our #BrowHunt campaign in collaboration with Browhaus, Shentonista hit the streets to scout for the potential next face of Browhaus. We visited both Shenton Way and Orchard Road, looking for ladies who represented Browhaus’ fun, youthful, and vibrant spirit and over the course of the day, we met, photographed and interviewed six such ladies. They were then entered into an online voting contest on Facebook, with the winning lady and runner up each winning prizes from Browhaus, Spa Esprit, and Strip. This campaign was also run in conjunction with Browhaus’ Instagram contest, in which members of the public could also enter themselves into the BrowHunt.

A SHENTONISTA Project and UNIFORM Production

For Browhaus

Featuring Nobelle, Xi Xi, Paulina, Li-An, Tessa, and Ren Ran

See all posts from the collaboration here.

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CAMPAIGN

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BEHIND-THE-SCENES

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INFLUENCER CAMPAIGN

In this collaboration with Browhaus, we first featured a group of five charming ladies who all have their own individual sense of style, not only in terms of their dressing, but also their makeup and beauty looks. Each lady was given their very own set of Browhaus products which include five colours of Bi-Liner, Precision Eyeliner, HD Mascara and Extend Lash & Brow Growth Serum, to experiment with. They were then shot along the streets of Orchard Road and later entered into a Facebook competition alongside 11 other Shentonistas. The public voted for the ladies whom they thought best represented Browhaus, and the winner, runner-up, and top commenter all received prizes from Browhaus, Spa Esprit, and Strip.

SHENTONISTA Project and UNIFORM Production
For Browhaus
Featuring LindaJessicaEllieJayne and Debra, and Saffron.

See all posts from the collaboration here.

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CAMPAIGN

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BEHIND-THE-SCENES

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