Toby is a handmade plushie created for ‘Sew Searching’, a toy exhibition jointly organized by COOKIE CUTTER & DO NOT DESIGN. Translating UNIFORM’s military sensibilities to a plain soft toy we were provided with, we wanted for the toy to look cute and fun, and espouse the values that underscore UNIFORM. The result: Toby, a karate-kicking soldier in a suited look.

 

 

Toby_By_Uniform_For_Sew_Searching-UNIFORM-08072013